000 00343nam a2200133Ia 4500
008 230302s9999 xx 000 0 und d
020 _a9780070144965
082 _a659.1 GEO;4
100 _aGeorge E. Belch, Michael A. Belch
245 0 _aAdvertising and promotion
260 _bMcGraw Hill
650 _aAdvertising Management
942 _cUMB
999 _c8508
_d8508